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Amazon Advertising

Campaigns, keywords, bids and budgets

What the AI Agent will be able to do in your Amazon Ads account after approval, and how you'll stay in control of every change and dollar.

Pending approvalLast verified

Video coming soon. The steps below are complete.

Today the AI Agent plans campaigns (see Plan your PPC with the AI Agent). Creating and changing campaigns in your Amazon Ads account waits for Amazon's approval of FindNuro's API access.

Planned capabilities

These describe the planned design. Details may change.

  • Campaigns and ad groups: create Sponsored Products campaigns from an approved plan.
  • Keywords and targets: add keywords with match types, negative keywords and product targets.
  • Bids: suggest bid changes based on your results and your target ACoS.
  • Budgets: suggest daily budgets within the maximum you set.

How you'll stay in control

  • Every change is shown to you first as an approval request with the exact change.
  • Budget approvals show the maximum daily spend. Nothing is spent until you approve.
  • The agent never raises a budget above the limit you set.

Today

If you ask the agent to create a campaign now, the step shows Waiting for connection with a Preview of the action (not executed): the campaign details, the maximum daily spend and the note Nothing is spent until you approve and the Amazon Ads connection is activated. No approval request is created and nothing is sent to Amazon.

Frequently asked questions

Will campaigns run automatically?

No. Ad budgets and bids always need your approval.